Connecting Google Analytics 4 (GA4) with Salesforce is crucial for gaining a holistic view of your customer journey
Why Integrate GA4 With Heeet
Gain a full view of the customer journey, from website interactions to closed sales
Ensure an accurate attribution of marketing efforts
Make informed, data-driven decisions to refine marketing tactics, boost conversions, and maximize ROI
Connect your Salesforce conversions to GA4.
Our Salesforce native integration with GA4 allows you to send any "offline" Salesforce conversion to GA4 and benefit from:
Create your own custom Salesforce event: with Heeet custom settings, you can customize any Salesforce action that should be sent to GA4, on any object.
A unified view of your online and offline conversions: reconciliate the power of your online tracking data with any of your Salesforce offline conversions (demo booked, proposal sent, lead converted, closed won opportunity,...)
Activate your Salesforce data in Google Analytics 4 audiences.
Create custom GA4 audiences to activate your Salesforce data and benefit from:
Advanced Reporting: get deeper insights on your leads and customers.
Bidding Optimization: exclude existing customers from advertising and reach new prospects.